Reason 1 to Ignore Blogs

1. Not everyone knows what they are.

That's right, and I bet you are glad you didn't waste money investing in that fledgling little company called Microsoft when they went public years ago. Or, remember back in the 90's when websites were the "new" thing? Everyone said they were just a phase. Not really needed.

Pretty amazing that the web has now taken over as the main place people go for travel information. Putting the Travel Agent Business on the endangered species list. Kind of like what blog's are starting to do to email or direct mail.

Here's just a small list of companies that have already started blogging:Apple, General Motors, Google, GreenPeace, Republican National Party, Democratic National Party, CNN, NASA, Microsoft, and about 86,400 other people each day

According to the latest Pew Internet & American Life Survey:
* 11% of net users have read blogs or 12 million American adults
* 2-7% have created blogs (2.4 – 8.4M blogs) 2005: One new blog created just about every second, every day (86,400 seconds in a day)
* Blog readership was up 58% in 2004 (27% of all Internet users)
* 12% of Internet users have posted comments or other material on blogs

Tune in next time for reason #2.